 | | | Waste not, want now
The second GANNI X Ahluwalia collaboration continues to explore the potential of leftover materials and how they can be totally transformed via expert craftsmanship and a dedication to design innovation. | |
| Standing by both GANNI and Ahluwalia’s view on designing responsibly, the collection breathes new life into deadstock denim by reimagining the leftover fabric into signature GANNI silhouettes through Ahluwalia’s unique lens. The result? A collection to be cherished forever | |
| |  | | Priya and I are creatively completely in sync so it was a dream for me to work on this collection with her and I loved the dogma of designing an entire collection out of my favorite fabric, denim! We both try to see possibilities in everything, so giving new life to deadstock material is the perfect way for us to show our community the value of upcycled items. | | | | | | | Ditte Reffstrup,
Creative Director, GANNI | | |
| | | | | All pieces are made from pre-existing garments and deadstock materials, making each item unique, a collectible made to be worn and lived in. | | | | | | | Priya Ahluwalia
Creative Director, Ahluwalia | | |
| | | | | | | | | | | | | | | | | | | | | | | © Ganni
CVR NR: 21664731
GANNI A/S, Bremerholm 4
1069 Copenhagen K
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