Our limited-edition Jadon boot is here Our limited-edition collab with Dr. Martens, is a reimagining of the iconic Jadon boot for its 10-year anniversary Vibrant, iconic, and loud— the Jadon boot is remastered to blend the everyday rebellion of DM’s with Scandi 2.0 A ‘90s inspired transformation, crafted from a blend of recycled polyester and leather-free hard-wearing alternative materials – aligning with our commitment to phase out virgin leather Fronted by rising female talent, French musician and producer, OK Lou, our campaign is a celebration of music, its connectivity and the freedom to express yourself |
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“Dr. Martens takes me back to my teen years in the 90s. It’s such a legacy brand and their boots have transcended generations, becoming symbols of subculture, self-expression and individuality. Collaborating with them on their Jadon boot is such an honour. We wanted to pay tribute to music, which always felt like a place for connection and inspiration.” DITTE REFFSTRUP, CREATIVE DIRECTOR, GANNI |
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LIVE LIFE TO YOUR OWN BEAT |
Easy to wear. But with a bold edge. As confident as the people who wear them. This is the boot for anyone who wants to be unapologetically themselves. |
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| © GANNI A/S, BREMERHOLM 41069 COPENHAGEN K. ICVR NR: 21664731 IF YOU ARE HAVING TROUBLE VIEWING THIS EMAIL CLICK HERE |
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