Bridal Update: Love Locked’s Kerry Lynn on What a Modern Bride Wants

From: JCK Special Report - Monday Feb 01,2021 03:02 pm
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February 1, 2021

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Bridal Update

 
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Love Locked’s Kerry Lynn on What a Modern Bride Wants

Traditional white round diamonds have ceded the spotlight to offbeat colors (salt-and-pepper stones!) and cool shapes (kites! shields!).

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7 On-Trend Engagement Rings That Retail For Less Than $5,000

The interest in accessibly priced wedding jewels is one trend jewelry retailers must embrace in 2021.

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How COVID-19 Changed The Way Engaged Couples Shop

And other findings from The Knot’s 2020 Jewelry and Engagement Study (including the fact that most couples place more emphasis on a ring’s style than the stone).

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Brilliant Earth Debuts Gender-Neutral Ring Collection And Inclusive Sizing

It’s arguably the first collection from a major bridal jewelry brand that’s marketed as genderless. 

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