An intimate, street-level look into the people and personalities that come to represent the heart and soul of the brand.

Nick is a staple on the streets of the Lower East Side in New York. Owner of a renowned custom motorcycle shop, he always has dirt in his nails and sharpness on his tongue. A true salt-of-the-earth soul. You can find him either bending metal in his shop or being the last holdout of the night at the neighborhood dive bar.

In his own words:
“I ain’t gonna mince my words. As an orphaned runaway, hitchhiking and hopping freight trains across the country, I’ve got my share of stories. But right now I’m just trying to be part of the backbone of this city; chopping up custom Harleys and keeping steady. If you wanna hear a tale or two, meet me down the street for a drink...or three.”

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