Our Alps are under threat. From global warming, limitless consumption and our expectations of them. It’s time to reconsider how we use the mountains. We’re using our first ever documentary to take a critical look at ourselves and inspire people to be more responsible in their treatment of the Alps.

Four mountain enthusiasts set a positive example. In “Alps – to go?!”, they explain what the mountains mean to them and what they are doing to improve their approach to this precious habitat and use it more carefully.

“It’s not about being perfect, it’s about starting to change things. And if everyone does that, then the individual no longer has to be so perfect either.”

Lena Müller - climber and ecologist

“We call ourselves the voice of the mountains. But maybe we didn’t call out loud enough. We have to change that.”

Christian Schneidermeier - ORTOVOX CEO