The Rich Cream, For Your Hair

From: VIOLET GREY - Friday Feb 23,2024 07:16 pm

VG’s editors were already keep-a-backup-bottle-level fans of the first iteration of Augustinus Bader’s best-selling reparative shampoo and conditioner. So, when we heard that a super-hydrating, ultra-luxe addition for dry, damaged hair was coming, we jumped at the chance to give it a try.

After using this new duo, our hair felt lush: soft, hydrated, but not heavy. Powered by Bader’s famous rejuvenating TFC8®, the Rich Shampoo and Rich Conditioner worked to soothe the scalp, reduce shedding and breakage over time, and add volume. In clinical trials, the system increased shine by 76%, reduced frizz by 78% and removed buildup by 95%. The pretty blue bottles were soon on their way to the Committee of Industry Experts.

BOBBY ELIOT

HAIRSTYLIST
@BOBBYELIOT

“This is the ultimate shampoo for bouncy, healthy-feeling hair, and the conditioner is perfection! You’re left with silky, shiny hair that’s so easy to comb through.”

JENNY CHO
HAIRSTYLIST
@JENNYCHOHAIR

“Both the shampoo and conditioner are really amazing! They lather and condition beautifully. These two are perfect products for all hair types, but especially medium-to-thick hair.”

JENNA PERRY
HAIR COLORIST
@JENNAPERRYHAIR

“Scalp care is really important for hair health. The shampoo felt soothing on my scalp and very hydrating. The conditioner is on heavy rotation for me, and I will be suggesting it to clients who air-dry, and also those with fine hair.”

Augustinus Bader’s Restorative Scalp & Hair System is officially VIOLET CODE APPROVED and available alongside the brand’s other hair care heroes on THE SHELVES.