Welcome to POLITICO’s West Wing Playbook, your guide to the people and power centers in the Biden administration. With Allie Bice. Send tips | Subscribe here | Email Alex | Email Tina REEMA DODIN, a deputy director in Biden’s office of legislative affairs, has spent the past year negotiating bills worth trillions of dollars. CHARLIE ANDERSON, director of economic policy and budget for the Covid-19 response team, has been at the forefront of the White House’s attempts to move the economy past the pandemic. But the two friends and former Senate staffers are also responsible for a recent decision that, for Democratic digital strategists at least, could be equally game changing: the international roll-out of the donkey emoji across computers, phones, websites, and more. No, this is not a joke. In 2019, Anderson and Dodin thought it was unfair that there was an elephant emoji — the symbol of the GOP — but not a donkey one that Democrats could type. With an eye on the 2020 elections, Anderson co-authored and submitted a proposal to the Unicode Consortium, a nonprofit group made up of representatives from many of the world’s largest technology companies, which tightly regulates the universe of cartoon-like digital images that are now ubiquitous. Each year, the group considers submissions of potential new emojis. Dodin’s name is not on the 2019 donkey proposal that Anderson submitted independent of their jobs in the Senate at the time. But she was involved in drafting it, according to people involved in the project. Asked if Dodin or Anderson were available for an interview, the White House did not respond. ¯\_(ツ)_/¯ “As one of the most important animals in the history of mankind — they have, quite literally, borne us across the world — DONKEYS deserve an emoji of their own,” they wrote with unbridled enthusiasm. “In addition to being a political symbol for the Democratic Party in the United States, the DONKEY has a long and storied history from classical literature to recent pop culture to everyday use as a beast of burden in agrarian societies.” As evidence of the animal’s importance, they cited Eeyore from Winnie The Pooh, A Midsummer Night’s Dream, Egyptian tombs for mules, CLINT EASTWOOD’s 2018 movie “The Mule,” and more. :-o Their pitch was rejected. :-( They resubmitted the proposal. After a late September vote that was just made public, the donkey was added to the provisional list of emojis to be approved for next year (the provisional lists are usually adopted). Each operating system adds emojis on their own timetable so the donkey and other new emojis will be rolled out through 2022. Dodin and Anderson’s guide through this journey was JENNIFER 8. LEE — the former New York Times journalist. A self-described “emoji activist” who produced a documentary about emojis, Lee co-authored the donkey proposal and is now a vice-chair of the Unicode Emoji Subcommittee. Through trips to the Sundance film festival, Lee, Anderson, and Dodin all became friends. And Lee’s emoji evangelism ultimately convinced Anderson and Dodin that emojis are powerful modes of communication that can cut through language and cultural divides in the digital era. “Donkeys have been a humble and hardworking companion of humans for over five millennia all around the world, so I'd always thought they deserved emoji recognition — but you really need passion to bring an emoji proposal to fruition,” Lee told West Wing Playbook. “Then I mentioned it to Reema Dodin and Charlie Anderson, and they had that passion. So after a very long multi-year journey, the donkey emoji seems poised to cross the finish line onto the emoji keyboards in 2022.” Democrats are already planning to take advantage of the new image in their email, social media, and texting communications. “This is the mane emoji to help Democrats show their excitement about the Build Back Better agenda and electing Democrats up and down the ballot,” said LUCAS ACOSTA, senior spokesperson and coalitions director at the Democratic National Committee. “So don’t mule it over, use this emoji and hoof it over to the polls.” Now we need an emoji for bad puns. (-‸ლ) Do you work in the Biden administration? Are you in touch with the White House? Are you PRIYA SINGH, deputy chief of staff and senior policy analyst for the Domestic Policy Council? We want to hear from you — and we’ll keep you anonymous: westwingtips@politico.com. Or if you want to stay really anonymous send us a tip through SecureDrop, Signal, Telegram, or Whatsapp here. |